
I'm going to let you in on a little secret: I've never really been a fan of Amazon Prime Day. Or Black Friday. Or Cyber Monday or Presidents' Day or Jeff Bezos Day or whatever the rest of them are called. In previous years, the whole thing has felt like an exercise in making me buy things I don't need to line the pockets of people whose pockets are already rather reinforced. But right here and now in 2025, my circumstances have changed – and I need deals, baby.