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Fortune
Fortune
Alexandra Sternlicht

Alex Cooper lands a $100 million Sirius XM deal for ‘Call Her Daddy’

Alex Cooper photographed outside her West Hollywood studio in Los Angeles. (Credit: Tracy Nguyen for Fortune)

Update, Aug. 21, 2024: This article was originally published in November 2022, a year after Cooper inked a $60 million exclusive deal with Spotify. In August 2024, Cooper signed a new, three-year deal reportedly worth $100 million to take her Call Her Daddy show and podcast collective to SiriusXM starting in 2025.

It’s Friday night in New York City’s Meatpacking District, and Spotify’s most popular female podcaster is cold and looking for a place to drink. Alexandra Cooper started her podcast, Call Her Daddy, not far from here. She and then-cohost Sofia Franklyn taped the show from their Lower East Side apartment, chronicling their sexcapades through the city. “Sofia and I walk to the subway every day because we’re peasants and we don’t have fucking sugar daddies,” Cooper said in an early episode. Now a limo driver is trailing her around the city, proof of just how much the 28-year-old’s life and career have changed since she launched the podcast in 2018. 

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