Aldi shoppers have rushed to praise its £7 Specialbuy perfume. The scent has been described as being 'identical' to a Jo Malone scent which costs £110 for 100ml.
The budget retailer updates its SpecialBuy offering every Thursday and Sunday - with shoppers often waiting with anticipation to find out what bargains are up for grabs. Many have praised the new perfume - called Ladies' Eau De Parfum No. 11.
No. 11 is just one of a large range of fragrances on sale at Aldi, but this one has been praised for its similarity for Jo Malone’s Peony and Blush Suede. It costs £110 for 100ml bottle of the Jo Malone product, compared to just £6.99 at Aldi.
