The cost of food and drink is rising sharply amid the cost of living crisis.
(Picture: Getty Images)Almost one pound in six spent in supermarkets in the run up to Christmas went to the German discounter twins Aldi and Lidl as the cost of living crisis sent shoppers seeking out cut price groceries in their droves, new figures reveal today.
In the 12 weeks to Christmas Day the two companies had a record combined market share of 16.3% - ahead of the number two chain Sainsbury’s - as sales passed £5.5 billion, according to latest data from market researchers Kantar.
