Lord Alan Sugar is notoriously cut-throat when it comes to dealing with contestants on The Apprentice.
But it seems his savagery is not spared on the winners either, as he appears to have cut off yet another of his chosen victors.
Just weeks after he hired new entrepreneur and this season’s winner Harpreet Kaur, Lord Sugar is said to have parted ways with 2018 winner Sian Gabbidon.
The business mogul has allegedly ceased to be a director of Sian’s beach and loungewear company, Sian Marie Fashion.
His company Amvest Limited had invested the usual £250,000 when Sian was crowned, and reportedly had “significant control” of her business.
But last month, Lord Sugar’s position in the company was “terminated” whilst his investment company, Amvest Limited, has also been removed, according to The Sun.
The Mirror has contacted a representative for Lord Sugar asking for comment.
Sian is believed to be the latest star to be dropped in a long line of dumped previous winners of the BBC show.
Other cut off victors include Joseph Valente from 2015’s series, Alana Spencer, from the 2016 series, and 2017’s winner James White.
The shock dumping came just weeks after Lord Sugar crowned Harpreet Kaur as this year’s series winner.
She impressed Lord Sugar with her sweat treat company, Oh So Yum!, which offers baked goods to order online and in-store.
It was only Kathryn remaining in her way, as the two ladies went head-to-head for the final in a bid to come out on top.
But ultimately, Harpreet won over Sugar and his panel.
Speaking of her win as the news was revealed, the candidate couldn't believe it but said it was a "dream come true".
She explained: "I cannot believe Lord Sugar has chosen me to be his business partner!
"I have dreamed of this moment, and it just completely proves that if you work hard and you believe in yourself, dreams do come true."
The Apprentice is available to watch now on BBC iPlayer.