Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Times of India
The Times of India
World
TOI World Desk

Airbnb was so broke in 2008 that its founders sold Obama and McCain cereal boxes just to keep the company alive long enough for investors to notice

Most startup success stories begin with venture capital or a breakthrough product. Airbnb almost ended with mounting credit card debt. Long before it became one of the world’s biggest travel platforms, the company was struggling to stay alive, with almost no users, no investor interest and founders who were running out of money. Their most successful product in 2008 wasn’t home rentals at all. It was a pair of novelty cereal boxes themed around the U.S. presidential election.

Get breaking news anytime, anywhere. Download the TOI app now!

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.