How does a movie about the legacy of Michael Jordan that barely has Michael Jordan in it work? Watch AIR and you'll find out. Rather than focusing on the basketball player that many consider the GOAT and his achievements on the court, AIR looks at what Jordan created off the court with the Air Jordan shoe brand, and the individuals at Nike who foresaw what Jordan could be and bet everything on him.
It's not your typical sports movie, with the only athletics shown via archival footage, but AIR is a winner nonetheless. It makes you appreciate shoe designs instead of game strategies, get nervous during a climactic meeting instead of the championship and stand-up and cheer a revolutionary business deal in place of a game-winning shot.
