Aimé Leon Dore founder Teddy Santis has revealed his first collection as Creative Director for New Balance MADE in USA. The capsule, which celebrates the 40th anniversary of the iconic 990 silhouette, brings forward seasonal, limited-edition models of the 990v1, 990v2, and 990v3 sneakers. New iterations of the 990 sneakers are expected to release each month following the initial drop.
Santis first linked with New Balance in 2019 and has since reworked many of the brand’s models through his label Aimé Leon Dore. The ongoing partnership has revived, or outright created, hype for several New Balance sneakers, so much so that resale prices can hit the range of $500 to $2,000. Santis’ MADE in USA collection will likely see similar rabid appetite from sneakerheads and streetwear fans.