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MusicRadar
MusicRadar
Entertainment
Jonathan Horsley

“AI is about as close to reality as you can ever imagine”: Gene Simmons discusses the prospect of a virtual KISS and says the “future of entertainment is here”

Gene Simmons is in full-on Demon mode as he points at the crowd during KISS's farewell concert at Madison Square Garden in 2023.

Billy Corgan launched his new podcast series with a bang by welcoming Gene Simmons to the show, and the God of Thunder was typically forthcoming on all matters KISS, revealing that the digital afterlife he and Paul Stanley envisaged for the band was “already being done”.

Never mind the Industrial Revolution 4.0 and the threat of a robot apocalypse, sooner or later we could be living in a world with a virtual KISS. And those AI-generated avatars that were launched at the denouement of their final shows? Those are just a taste of what’s to come, like “a sketch on a piece of paper of what the 50-storey skyscraper is gonna look like”.

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