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The Conversation
The Conversation
Sora Park, Professor of Communication, News & Media Research Centre, University of Canberra

AI decides what we see online. It’s time digital platforms tell us exactly how they do it

Gorodenkoff/Getty Images

If you suffer from information overload, or are unsure what to trust online, you’re not alone. Australians are increasingly disengaging from traditional news, turning instead to social media, influencers and – more recently – generative artificial intelligence (AI) chatbots and summaries.

It’s a murky, polluted world where opaque algorithms decide what you see. They’re known to have little regard for accuracy, quality or the evidence-based reporting we need for a safe and thriving community.

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