
The AI industry is seeing a new kind of overload, and it is not one of ideas, but instead of demand, that too for free. And this has been proven in the past few days, as both OpenAI and Google have rolled out fresh daily use limits on their most popular AI generation tools, a sign that the gigantic increase in excessive use of AI like ChatGPT and Gemini may be straining even the most significant data centre infrastructure.
Moreover, this shocking decision affects free users of video and image generation services. It serves as a reminder that behind every AI-generated image or video lies a hefty dose of computing power, energy, and coordination.