ORLANDO — The present state of college athletics can best be summed up on opposite ends of a long, humid hallway at the world’s largest Marriott hotel.
In one tucked-away conference room, dozens of athletics directors and school administrators file in and out of a presentation by consulting firm Deloitte. Amid furious scribbling of notes and a slew of phone snapshots, they arrived to gather their first glimpses of the NIL Go, a soon-to-launch platform designed to capture details of athlete endorsement deals and, thanks to the recent House settlement, approve or flag them to other authorities.
