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WEKU
WEKU
Kai McNamee

After rebranding, X took @x from its original Twitter owner and offered him merch

Twitter Inc. Elon Musk Linda Yaccarino United States
The new X sign is installed Friday on the roof of the San Francisco headquarters of Twitter, which is being rebranded as "X." Elon Musk killed off the Twitter logo on Monday, replacing the world-recognized blue bird with an X as the tycoon accelerates his efforts to transform the floundering social media giant. (Julie Jammot/AFP via Getty Images)

Gene X Hwang knew his days on Twitter as @x were numbered.

"Elon had been kind of tweeting about X previously," Hwang said. "So I kind of knew, you know, I had an inkling that this was going to happen. I didn't really know when."

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