Take a peek in almost any wardrobe and you will find them: bootcut, skinny, boyfriend, tapered, wide-legged or flared, there will be a pair of jeans.
And today the tough trousers invented by Levi Strauss celebrate their 150th birthday – and are as popular as ever.
The cotton twill material they are made from was originally manufactured in the French city of Nîmes and was called Serge de Nîmes, but got shortened to denim over time.
