Collingwood and Melbourne players have formed a circle in the middle of the MCG as a tribute to Neale Daniher.
After a video tribute on the giants screens, the capacity crowd erupted in applause ahead of the AFL Kings' Birthday clash.
The pre-game 12th Big Freeze was held in perfect sunny conditions, a fortnight after Daniher died from motor neurone disease.
It was 13 years since he had been diagnosed with MND. A state memorial service will be held for him on Wednesday, also at the MCG.
The former AFL player and coach became an inspiration for fronting the FightMND charity, with the Big Freeze its annual centrepiece. In 2025 he was named Australian Of The Year.
The impact of Daniher and the FightMND campaign means that the King's Birthday game is the biggest AFL game this year outside the grand final - a status traditionally reserved for the MCG Anzac Day blockbuster.