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Ash Hewson

Affinity CEO reveals why Canva and Affinity made pro design software free - and what that means for creativity

Affinity Canva TechRadar
The Affinity website homepage on a MacBook in a home office.
(Image credit: Amber Pollack Photography // Affinity // Canva)

Ash Hewson is CEO of Affinity, part of Canva.

When I announced at Canva World Tour in October that the all-new, professional-grade Affinity would become completely free, the design world reacted with a mix of shock, curiosity and - among many - relief.

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