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Lifestyle
Ian Servantes

Adidas and Prada reveal their crowdsourced NFT — and it’s a weird one

Prada and Adidas have unveiled their first collaborative NFT, a compilation of images crowd-sourced from 3,000 fans. Each person chosen was allowed to mint their own NFT featuring their photograph, and the final token proves that the sum isn’t always greater than its parts.

Digital artist Zach Lieberman designed the composite NFT, and by the looks of it he could have saved himself some time by plugging some 3,000 images into an online template. The distorted compilation forms a lookbook shot of a model in Prada and Adidas’ track jacket and bucket hat, and it looks like something Jostens would throw together to hang up in your school.

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