Adam Peaty has signed to wife Holly Ramsay’s influencer agency, it has been revealed.
The ex-Olympic swimmer, 31, reportedly joined the books of Hypesight - the talent agency Ramsay is signed to - weeks before their wedding, according to the MailOnline.
The description for Peaty on the site suggests the sports star wants to move into influencing for designer and luxury brands. He has 742,000 followers on Instagram and 136,000 on TikTok.
“Adam embodies a modern standard of ambition, refinement, and influence that naturally aligns with high-end, luxury brands,” his bio reads.
It also shouts out his five-year-old son George, who he shares with ex Eirianned Munro.
“A devoted father to his son George, Adam keeps family central to his narrative, navigating the demands of elite sport alongside the realities of everyday life and fatherhood,” the bio continues.
The gold medal-winning athlete married Holly, 26, at Bath Abbey on December 27 amid reports of a family fallout in the Peaty family.
Peaty’s mother Caroline and father Mark missed the ceremony which was attended by celebrities including Sir David Beckham and his wife, Lady Victoria Beckham.
The bio also now references the star-studded wedding, adding: “Recently married to public figure and mental health advocate Holly Ramsay Peaty in a Christmas ceremony at Bath Abbey, he steps into a new era where sport, culture, and lifestyle intersect with a quietly elevated sense of modernity.”
It also says he is “is open about his mental health journey and the pressures of elite sport, using his platform to spark honest conversations around vulnerability, identity, and purpose”.


Yesterday, it was revealed by Tilly Ramsay the speech by her dad, Gordon, “made everybody cry” at the wedding.
Asked if she helped with her father’s speech, she said: “Absolutely. Honestly, I think it was Christmas Eve. I was sat in his room for an hour as he was just reading through it.
“It was just like going through everything, but no tweaks were needed. It was perfect. It made everybody cry.”
Celebrity chef Ramsay, 59, said: “I mean, being a dad with three daughters, you dream of that moment. That moment arrives and, yeah, you’re just like a hot mess.
“But the speech was perfect. It went well, and it was just… you’ve got to be warm, emotional, yeah, it’s just a tough gig.”
After the ceremony, Holly changed into her mother’s wedding gown from 1996 for the reception at Kin House and entered the dinner to Take A Chance On Me by Abba.