People thought they were looking at an AI image: an Amazon delivery van half-submerged at the mouth of the Thames estuary where it meets the North Sea. “I thought someone had just knocked up a photograph,” says local guide Kevin Brown about first seeing it online.
It turned out the image was genuine, and it proliferated. There was something delightfully primordial about it – such a dominant sight of modern street life, just out there on the mud, vulnerable and surrounded by nothingness. Banter followed, images of an Amazon package floating in sea water: Amazon has made your delivery.