You could argue that many of the best watches on the market share quite a few similarities – particularly in the design department. Sure, you can nit-pick the details, but most of what we see are round cases made from steel, and that represents the imaginary picture of a watch which most people have.
Clearly, though, not the folks at Bell & Ross. Designed to look like old aviation dials, these watches are big hunks of square metal goodness. There's a certain brutalist charm to Bell & Ross which is impossible to ignore.
