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The Guardian - UK
The Guardian - UK
Sport
John Brewin

A TV rights deal that will beam far too much football into your eyes

Football FA Football Daily Spurs EPL Ange Postecoglou Chris Wilder David Squires Manchester City Rachel Corsie
West Ham v Crystal Palace
Lights! Camera! Action! Photograph: Catherine Ivill/Getty Images

AND IT’S LIVE! LIVE! LIVE! LIVE! LIVE!

Here we go, here we go, here we go, this is it. Monday was Premier League TV rights announcement day in the UK, and this time, just like any other time since 1992, Sky took the majority of the matches on offer, with TNT hoovering up the scraps. For £6.7bn, the TV conglomerates will bring The Best League in the World™ to its domestic audience. Left on the shelf are Amazon. Signing up for free delivery of books, bleach, coffee, bedsheets and whatever flotsam and jetsam drops through the door in oversized cardboard will this week give them the right to watch a full programme of 10 Premier League matches. Now, please rate the packaging.

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