
We live in a world where video consumption trumps all other forms of media. From short-form social media footage and attention-grabbing YouTube clips to the Netflix flavor of the month, it’s video, video, video. As a photographer that can feel a little disheartening, especially if your worth as a creative lives and dies by your Instagram, which has long transitioned from a photo-first to a video-first model.
I won’t deny that the photograph’s relevance has diminished. But much like the written word, it’s far from obsolete. That’s because the photograph has something that video could never have, and rather ironically, it’s the very thing that has made video so much more popular: A still image is a still image – it doesn't move.