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Guitar World
Guitar World
Entertainment
Matt Parker

“A revolving collective of Gibson artists”: the guitar brand becomes a guitar band, as the Gibson Band debuts its first single, featuring CEO Cesar Gueikian, Serj Tankian, and a solo from Tony Iommi

Cesar Gueikian Serj Tankian Tony Iommi Cesar Gibson
(from left) Cesar Gueikian, Serj Tankian and Tony Iommi.

Gibson has announced the debut of the Gibson Band, billed as a “revolving collective” of the guitar brand’s big-name endorsees and, it seems, its in-house team.

The first single is called Deconstruction, and is co-written by Gibson CEO Cesar Gueikian and System of a Down frontman Serj Tankian, and features a guest spot by none other than Tony Iommi.

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