“A playful and accessible version designed especially for kids”: What has three strings, one pickup and is the colour of strawberry milkshake? It’s the Fender x Loog’s Hello Kitty Stratocaster – and it might be the cutest beginner guitar of all time

Loog Hello Kitty Fender Stratocaster.

The internet-breaking, cult-classic Hello Kitty Stratocaster is officially back – back in limited edition white as part of an all-new Fender collection alongside a new-colour fuzz pedal, guitar strap, and merch range.

And it is back in a form that we have never seen before, with Fender and the Japanese pop-culture icon teaming up with beginner guitar specialist Loog for a ridiculously cute three-string version to introduce young players to the instrument.