
Nons, the Hong Kong startup that repurposes vintage gear to work with modern instant film, will launch a new film back for classic Hasselblad cameras in 2025, the company shared in a teaser on Instagram. The announcement was paired with a teaser video showcasing the back on a Hasselblad 503CX and spitting out Instax Wide format film.
Shared with just 12 words on the upcoming launch, the company shared relatively few details of the release outside of it being a new instant film back for Hasselbald and that the planned launch is for the first quarter of 2025.