A New ‘Hard BIAB’ Manicure Is Here—But Is It Better Than the Original?

Hard BIAB Olga Liber with long, softly waved blonde hair worn in a center part, seen wearing a black satin lace camisole paired with loose charcoal silk trousers and an oversized black leather blazer. She completes the look with a gold-buckled YSL belt, oversized Prada shades, and a burgundy woven leather clutch.

If there’s one nail service that could genuinely be described as a ‘game changer’ in the industry, it’s BIAB nails. The treatment is applied like polish but wears like acrylic, creating durable and glossy but totally natural-looking nails. For many, the more widespread availability of builder gels like BIAB (The Gel Bottle’s trademarked 'Builder-in-a-Bottle') has allowed them to grow their natural nails far beyond their usual length. And now, The Gel Bottle is taking things to another level with the launch of Hard BIAB.

Bringing a fresh meaning to the phrase ‘hard as nails’, this new gel levels up on the already impressive strength of BIAB. The brand—now in its tenth year—describes it as a ‘super-strength formula’ for those who need an even more durable manicure, want extra long natural nails or extensions, or both.