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The Texas Tribune
The Texas Tribune
National
By Sonal Shah

A message from our CEO, Sonal Shah

Texas Tribune CEO Sonal Shah speaks with members and festival attendees during a happy hour at The Texas Tribune Festival 2024, in downtown Austin, Texas, on Thursday, Sept. 7, 2024.
Texas Tribune CEO Sonal Shah at The Texas Tribune Festival in 2024. (Credit: Eddie Gaspar/The Texas Tribune)

When I joined The Texas Tribune at the start of 2023, I knew I was stepping into a special place. Like so many others, I was a Texan and a reader — grateful for the Tribune’s work — but I didn’t fully appreciate the depth of what it takes to produce trusted journalism, reach diverse audiences, and hold people’s attention in today’s fast-moving world.

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