Cathay Home Inc., a Manhattan-based home goods company, has had to drop its federal trademark application for “Swift Home” after facing opposition from Taylor Swift‘s representatives. The company sells products like decorative pillows, mattresses, sheets, and comforters through major retailers like Target and Nordstrom. The decision came after Swift’s company, TAS Rights Management LLC, filed an opposition at the U.S. Patent and Trademark Office on February 11.
According to USA Today, the dispute was not just about the word “Swift” appearing on bedding products. Swift’s legal team argued that the cursive “Swift” in Cathay’s proposed logo looked too similar to the singer’s own trademarked signature. Specifically, they pointed to the swooping “S” and the wing-like lines extending from the “t” in the script design.
