Fujifilm took inspiration from the X100-series of compact cameras when it crammed a medium format sensor inside a compact camera – but now the Fujifilm GFX100RF has swept all three of the world’s biggest awards for product design.
The Fujifilm GFX100RF has now earned a Bronze Award from the International Design Excellence Awards, or IDEA 2026. While the IDEA Awards were just announced earlier this month, the GFX100RF had already earned a 2026 IF Design Award and the Red Dot Design Award ‘Best of the Best.’