Get all your news in one place.
100's of premium titles.
One app.
Start reading
TechRadar
TechRadar
Craig Hale

A generic top-level domain could boost your brand, and 92% of businesses agree

A person using a smartphone with an ecommerce website showing on a laptop.

  • gTLDs enhance brand identity, trust, engagement, SEO and control over online presence
  • 53% of businesses want to stand out from competitors – gTLDs can help
  • Some marketers didn't know they could register gTLDs
Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.