It was a cold February morning in my home in London and I was staring at my laptop screen as my twin toddlers hadn’t woken up yet. Looking back at me were the tired faces of the executive team of Flo Health, our popular women’s health app. After months of tension, Putin announced what we had all prayed would be avoided: Russia was invading Ukraine.
We knew immediately that Russia’s invasion of Ukraine would have a devastating effect on many of Flo Health’s employees and we all felt intensely worried about the safety of many Flo team members. Flo was founded in 2015 in Minsk, Belarus. While we have since moved our headquarters to London, we remain a global company with deep Eastern European roots. At the time of Russia’s invasion, Flo had more than 200 employees located across Ukraine, Russia, and Russia’s ally, Belarus.
