Longtime Lulu and Georgia collaborator Sarah Sherman Samuel may have just delivered her most whimsical collection yet. For fall 2025, she has dreamed up Reverie, a lineup of sculptural accents and hand-loomed rugs that feel like the family heirlooms you wish you had. True to its name, the collection reads like a daydream.
Where most fall decor defaults to jewel tones, Reverie goes lighter and fresher. Uplifting moss greens and baby blues anchor the palette, occasionally paired with pale woods in lieu of moody walnut. Familiar throughlines from Lulu and Georgia’s earlier collections – cutout silhouettes, for instance – return bigger and bolder, transforming even substantial soon-to-be-hosted-on dining tables into pieces that feel airy and almost weightless.
