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Fortune
Fortune
Steve Mollman

A disastrous chatbot release in 2016 could help explain why Microsoft is trouncing Google in A.I. today

Microsoft CEO Satya Nadella (Credit: Sean Gallup—Getty Images)

When it comes to artificial intelligence, Microsoft is currently stealing the limelight. On Tuesday, the company released an update to its Bing search engine that incorporates technology from ChatGPT maker OpenAI, which it’s been cozying up to for years. 

Google, long the dominant player in search—with Bing a distant second—has been caught off guard by the speed of Microsoft’s A.I. search rollout, and the Windows maker plans to eventually add OpenAI technology to many other products as well. As Microsoft CEO Satya Nadella told The Verge this week, Google is the “800-pound gorilla,” but he hopes Microsoft’s A.I. moves will make its rival “come out and show that they can dance.”

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