
In 1925, a charming con artist named Victor Lustig convinced Paris that its most iconic landmark was for sale. He got the money, escaped, and came back to do it again months later,
In the spring of 1925, Paris buzzed with gossip about the city’s most famous landmark, the Eiffel Tower. The iron giant was rusting, costly to maintain, and many thought it had outlived its purpose. Into that chatter, Victor Lustig saw a chance to make thousands. He was a smooth-talking, Czech-born con man with a gift for scamming.