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The Guardian - UK
The Guardian - UK
Business
Alex Lawson

‘A buyer’s market’: average £18,000 knocked off UK property asking price, says Zoopla

two women look at an estate agent window in north London
Zoopla says there is now ‘greater realism’ from sellers on the house price they will accept.
Photograph: Yui Mok/PA

Homebuyers are in the strongest negotiating position for five years with an average £18,000 knocked off asking prices to land a deal amid a choppy housing market, research has shown.

The average discount on a house purchase has reached its highest since 2018 in a further sign that it remains a “buyer’s market” despite the long-term shortage of homes in the UK.

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