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The Guardian - UK
The Guardian - UK
Comment
David Barnett

A book is being marketed with mayo-scented ink. Jealous? Me?

A special edition of Jennifer L Armentrout’s The Primal of Blood and Bone is printed with garlic-infused ink
A special edition of Jennifer L Armentrout’s The Primal of Blood and Bone is printed with garlic-infused ink Photograph: Hand-out/Unilever

First, a confession: I have not read Jennifer L Armentrout’s latest novel, The Primal of Blood and Bone. Nor have I sniffed it, or licked it. Which might be an odd thing to do, but for the fact that a special edition of the romantasy book has been released with garlic-infused ink.

Armentrout is a hugely-successful “hybrid” author, both self- and traditionally published, and has made the New York Times bestseller list on numerous occasions. She writes in the currently insanely popular romantic fantasy market, and her new novel, the latest in a series, features vampire-analogy monsters called the Craven.

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