
KEY POINTS
- The viral 'proposal' scene between A$AP Rocky and Margaret Qualley was filmed for a Chanel ad campaign
- The shoot featured a staged proposal at a Manhattan subway station, drawing fan confusion and excitement
- Both stars are brand collaborators — Rocky for Chanel and Qualley, a longtime muse for the label
- The moment arrives as Rocky juggles fatherhood with Rihanna and multiple film and music projects
Rihanna and her new-born baby girl Rocki Irish take the backseat for a while as partner and Praise The Lord rapper A$AP Rocky surprised New York commuters — and the internet — when he appeared to propose to The Substance actress Margaret Qualley in a subway station this week.