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The Free Financial Advisor
The Free Financial Advisor
Business
Brandon Marcus

A 12% “No-Risk” Pitch: The Five Questions That Expose It Before Your Money Is Locked Up

A 12% "No-Risk" Pitch: The Five Questions That Expose It Before Your Money Is Locked Up
A promised 12% return does not tell the whole story. Investors should examine the source of the return, potential losses, withdrawal restrictions, credentials, and protections before committing money – Shutterstock

A 12% return with “no risk” sounds like the sort of financial offer that deserves a closer look, not an immediate deposit. The return itself does not prove that an investment is fraudulent, but the combination of a high promised return and zero-risk language should put a serious pause between the pitch and your money.

The Federal Trade Commission says all investments involve risk and warns consumers about offers promising large or guaranteed returns with little or no risk. The Securities and Exchange Commission makes the same basic point: higher potential returns generally come with greater risk.

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