
If you only skim the first page of weekly ads, you might be missing some of the best deals in retail. Many stores use the front page to highlight flashy, limited-quantity items that draw shoppers in, but the true savings often sit quietly inside. Those overlooked discounts—especially on page two—can add up to serious savings on essentials like groceries, cleaning supplies, and personal care products. Knowing where to look gives you an edge over casual shoppers who stop at the first spread. Here are nine store flyers that hide genuine bargains on page two and how to make the most of them.