In fashion, there’s a fine line between creativity and chaos, but global retail giant Zara is not scared to tread it every single day. Instead of a simple catalog design, their product photos look more like abstract art projects.
Their models are often photographed crouching on kitchen counters, balancing on furniture, or floating fully clothed in swimming pools.
Sometimes, the products themselves are just as baffling. For example, what use is a single-sleeve sweatshirt to anyone? Or a $26 tote bag designed strictly to carry a single bouquet of fresh flowers?
