
One of the best things about being a beauty editor is having access to the very best experts in their respective fields. Experiencing an unexpected breakout? A quick email to one of the UK’s top dermatologists can have our questions answered in moments. Want to know whether the latest trending hair tool is genuinely worth the hype? The industry’s top stylists will give it to us straight. However, despite the access to all of this brilliant expertise, there is no shortage of people who want to give us (often unsolicited) beauty advice. And if you’ve ever googled a beauty query yourself then you’ll undoubtedly feel the same—the internet is awash with conflicting opinions and questionable advice when it comes to beauty, with thousands of self-proclaimed experts on platforms like TikTok.
But what actually constitutes bad beauty advice? Ahead, I turned to some of the UK’s top beauty editors and asked them to dish the dirt on the worst beauty advice that they’ve ever received—and what they do instead.