
You’d think a $300 designer hoodie for a toddler would make any parent run the other way. But some moms and dads keep reaching for high-end tags even when it doesn’t make financial sense. Whether it’s the allure of a tiny Gucci tracksuit or a mini Burberry trench coat, there’s something about these labels that keeps them irresistible. The truth is, many parents want their kids to have the best, even if that means splurging beyond their means. Here are seven luxury brands that parents won’t stop buying for their kids, even when it stretches their wallets way too far.