6 sweet and earthy matcha perfumes, whose nuanced blends will attract compliments

A selection of matcha perfumes from Le Labo, Floral Street and Penhaligon, on a light green template.

For lovers of versatile and unusual scents, matcha perfumes are emerging into the mainstream - offering everything from sweet and serene signatures to crisp, earthy blends...

While the old faithfuls, like rose and citrus fragrances, will never be ousted from the ranks of best long-lasting perfumes, the 2025 perfume trends predict a rise in more nuanced and niche blends. Cherry perfumes - both smoky and sweet - are among them, as are delicate and intriguing matcha scents. The latter spans into several genres, from gourmand to refreshing, depending on what the green note is paired with, making it nuanced and likely to impress - no matter your preferences.