ESG (environmental, social, and governance) is an increasingly hot-button term in politics. But company ESG teams are dealing with their own evolving challenges that are often more consequential than the political drama. For one, few stakeholders ever even knew what ESG meant, let alone that they cared about it. Companies need to communicate to those stakeholders differently about their sustainability and social impact efforts.
That was my main takeaway from the second annual Fortune Impact Initiative, which took place this week in Atlanta, Ga.
