You roll your eyes when you see their names. You complain about their latest stunts to your friends. Yet, you still click on their stories. We all do it. Hate-watching has become a legitimate hobby in our digital culture. It sparks a strange dopamine rush. We feel superior, annoyed, and entertained all at once.
However, this obsession says more about us than them. These celebrities have mastered the art of polarization. They know that outrage drives engagement. Consequently, we play right into their hands. Here are the six stars we claim to despise but keep making famous.
