During the 2022 Super Bowl halftime show, 50 Cent revealed that his upside-down performance almost didn't happen due to Roc Nation's initial reluctance. The rapper claimed that Jay-Z's Roc Nation, which has been assisting the NFL with halftime show production since 2020, attempted to block his surprise appearance alongside Eminem, Snoop Dogg, Mary J. Blige, Dr. Dre, and Kendrick Lamar.
50 Cent shared in an interview that Roc Nation initially did not want him to be part of the show, but his mentor Eminem insisted on his involvement. The rapper emphasized that Eminem made it clear he would not perform without 50 Cent, prompting Roc Nation to include him in the lineup.
Despite the initial resistance, 50 Cent and Anderson .Paak made surprise appearances during the Super Bowl LVI halftime show, which featured headliners Eminem, Dr. Dre, Mary J. Blige, Snoop Dogg, and Kendrick Lamar. This performance marked a significant moment as hip-hop music took center stage during the halftime show for the first time.
During his performance of 'In Da Club,' 50 Cent notably hung upside down, a move he later admitted was a mistake. Reflecting on the unconventional performance, the rapper acknowledged that it may not have been the best decision, especially considering the success of the other artists' more traditional performances.
Following the Super Bowl appearance, 50 Cent graced the cover of The Hollywood Reporter, bringing $3.5 million in cash to the photo shoot. The rapper arrived with the money in two heavy black suitcases, positioning some of it on a stool while smoking a cigar. Throughout the shoot, he added more stacks of cash to the table, showcasing his extravagant display.
Accompanied by four security guards, 50 Cent's attention-grabbing photo shoot with stacks of cash further solidified his larger-than-life persona and extravagant lifestyle.