
Using a famous person's likeness or the voice of a well-recognized and respected authority on a topic to add legitimacy to a scam is nothing new, but AI makes this much harder to spot.
AI voice cloning tools have become so good that you can use a few minutes of someone’s voice and be able to manipulate it into saying whatever you like by typing a few words of text. The most advanced models, not available to the public, can do this from seconds of speech.