#1 Kylie Jenner
Kylie Jenner found herself at the center of a backlash in 2021 after sharing a GoFundMe campaign for her friend and makeup artist Samuel Rauda.
Rauda had reportedly suffered serious injuries in a car accident and needed help covering medical expenses. The fundraiser originally aimed to collect $60,000 for his treatment.
According to reports at the time, Jenner donated $5,000 and then shared the fundraiser on her Instagram Stories, encouraging her followers to contribute as well.
“May God watch over you and protect you @makeupbysamuel. Everyone, take a moment to say a prayer for Sam, who got into an accident this past weekend. And swipe up to visit his family's [sic] GoFundMe,” Jenner wrote.
While the fundraiser eventually exceeded its goal and raised close to $100,000, many social media users questioned why Jenner, whose wealth had been widely reported in the hundreds of millions, did not simply cover the remaining costs herself.
One critic wrote, "How come Kylie Jenner isn't paying her makeup artist enough to afford a 60k surgery? That's the real question. Her business is makeup. He's her makeup artist!"
Others pointed to the timing, noting that many people were struggling financially during the pandemic.
"So, Kylie Jenner, who apparently earns over $450k a day and is a billionaire, shared the 60k GoFundMe of her friend who got in an accident for us poor people to donate to? Celebrities are a different breed," one person tweeted.
A third commenter wrote, "Um, Kylie Jenner could buy the fvcking moon, and she's doing a GoFundMe for someone who isn't only her employee but her friend?"
