Nintendo is officially going after one of the companies that gave eager fans an early look at the Switch 2 weeks before its official reveal. In a lawsuit filed over the weekend, Nintendo accuses tech accessory maker Genki of violating its trademark, false advertising, and falsely portraying a cordial relationship with the Japanese gaming giant.
In a complaint filed in the Central District of California on May 2, Nintendo claims that as early as December 2024, Genki “embarked upon a strategic campaign intended to capitalize on the public interest surrounding Nintendo’s next-generation console.” The filing claims that Genki advertised it had unique access to a Switch 2 console and was able to produce accessories for the then-yet-to-be-announced console far ahead of its launch. Then, in a statement the filing called “contradictory and inconsistent,” the accessory company said that it never had a Switch 2 console.
