Even with President Trump reaching a breakthrough trade deal with China, many companies haven’t been able to avoid the sting of tariffs. One of the industries that has the most focus is automakers. This is because tariffs specifically affect physical goods rather than services.
For an industry selling expensive physical goods, tariffs can lead to an extensive increase in costs. This can put significant pressure on margins or hurt demand if a company decides to pass these costs on to the consumer. This is exactly what is happening to two of the automakers discussed below. However, tariffs do not impact all car companies in the same way. Two other automakers continue to thrive amid tariffs.
